3 Reasons to Focus on Mobile Marketing

Updated: 11/11/24 Did you know that mobile Internet usage has surpassed desktop usage? As of November 2024, 61% of Internet users used their mobile devices to connect. That compares to 36% who use their desktop, according to Statcounter. The reason why this should matter to you is that it should help you determine where to […]

How to Use Interactive Content on Your Website

What Is Interactive Content?

How to Use Interactive Content on Your Website Everyone wants to succeed in digital marketing––no brands want to get left behind! Trust us, we understand. You want to beat your competition, attract more leads, and sell more products or services. While content is absolutely a top priority for your website, it’s important to not overlook what […]

5 Reasons Why Content Needs High-Quality Photos

The Importance of Visual Content

The Importance of Visual Content – 5 Reasons Why Content Needs High-Quality Photos The world is constantly changing––and the digital marketing realm is no different. If a business hopes to be successful, it needs to be flexible. Words are a great way to communicate with your audience, they’re often not enough to keep readers attention. Written word matters, […]

Small Business Blogging: Tips to Engage Your Audience

Small Business Blogging: Tips to Engage Your Audience mobile phone graphic

Are you ready to boost your marketing strategy, rank in the search engines, and boost your content’s social shares for more visibility? Sharing interesting and compelling blog posts is a proven way to increase your brand awareness and attract your brand’s prospects. But that’s not all! In this blog, we’re going to cover a handful […]

Google Core Web Vitals 2021

Google Core Web Vitals Header - Mobile Phone Graphic

Optimizing to boost user experience is key to the long-term success of any site on the web. If you’re already familiar with Google Analytics, you know that measuring your website’s performance using metrics is a great way to learn where your site needs improvement. Core Web Vitals is a subset of Web Vitals that apply […]

Pay Attention to These Digital Marketing Trends in 2021

Mobile Phone Graphic - 2021 Digital Marketing Trends

2020 was a rude awakening for those of us in the digital marketing sphere. For one, a global pandemic shook the world to its core (and now every cough means immediate exile). On the other hand, mass protests and social unrest have caused brands to pause and take a step back to reevaluate everything from […]

Mobile Optimization is Essential Now, More Than Ever

Mobile Optimization is Essential Now More Than Ever - Mobile Phone Graphic Displaying a Client's Responsive Website

It’s 2022, get with the program. With the huge spike in internet purchases, never before seen, it’s critical to your success that your website is now mobile optimized. This article was updated on February 24th, 2022. Originally authored in 2018. This is a question I don’t get enough, “why mobile matters.” Frequently, I’ll come across […]