Social Media Trends in 2024: What You Should Know
Social media is an important part of the digital landscape, and it’s constantly evolving. Keeping up with the current trends can be a challenge for small business owners who are already juggling a lot of tasks. To help you stay ahead of the curve, here’s what you need to know about social media trends in […]
3 Reasons to Focus on Mobile Marketing
Updated: 11/11/24 Did you know that mobile Internet usage has surpassed desktop usage? As of November 2024, 61% of Internet users used their mobile devices to connect. That compares to 36% who use their desktop, according to Statcounter. The reason why this should matter to you is that it should help you determine where to […]
3 Ways to Step Up Your Business Social Media Content
Social media is one of the most powerful tools in your marketing arsenal. According to Statista, online content revenue, including social media marketing, will exceed $300 billion soon. There are several ways you can step up your social media marketing game and ensure you take full advantage of the online market. 1. Give Your Viewers […]
How to Use Interactive Content on Your Website
How to Use Interactive Content on Your Website Everyone wants to succeed in digital marketing––no brands want to get left behind! Trust us, we understand. You want to beat your competition, attract more leads, and sell more products or services. While content is absolutely a top priority for your website, it’s important to not overlook what […]
5 Reasons Why Content Needs High-Quality Photos
The Importance of Visual Content – 5 Reasons Why Content Needs High-Quality Photos The world is constantly changing––and the digital marketing realm is no different. If a business hopes to be successful, it needs to be flexible. Words are a great way to communicate with your audience, they’re often not enough to keep readers attention. Written word matters, […]
4 Tactics to Improve User Experience on Your Website
4 Tactics to Improve User Experience on Your Website Whether you’re aware or not, your website is your marketing centerpiece––the face of all of your marketing efforts. Today, more and more, we’re seeing emphasis placed on user experience and the powerful asset it can be for business owners. It’s no secret that if you want […]
How to Marry Your SEO & Social Media
As a marketing company, we’ve seen it too many times; companies not linking their SEO strategies and social media marketing. But wait, does social media affect SEO? Well, we want you to know upfront that your social media efforts and SEO are soulmates. Yes, you heard that right. They belong together, interconnected. Together, you can […]
These 5 SEO Tips Won’t Boost Your Ranking
If you’re familiar with digital marketing, then you know SEO is an important tool to boost your business’s searchability and visibility online. By using SEO, you can improve your website’s ranking in Google’s Search Engine Results Pages (SERPs) and reach top rankings in the search engine; therefore, boosting your content to a wider audience. Which seems […]
Instagram Brand Voice vs. Aesthetic: Which Matters Most?
Social media branding matters big time for your business––no matter the social platform you use! You want people to be able to recognize your brand across all platforms and have a moment of “wait, I know that brand!” Instagram is undeniably one of the most important social media platforms around! We’re positive that if your […]
Small Business Blogging: Tips to Engage Your Audience
Are you ready to boost your marketing strategy, rank in the search engines, and boost your content’s social shares for more visibility? Sharing interesting and compelling blog posts is a proven way to increase your brand awareness and attract your brand’s prospects. But that’s not all! In this blog, we’re going to cover a handful […]